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Follow My Lead – Insights for 20/20 Lead Management

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Manage episode 251793989 series 2397327
Content provided by James Obermayer and GoldMine CRM, James Obermayer, and GoldMine CRM. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Obermayer and GoldMine CRM, James Obermayer, and GoldMine CRM or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

CRM Host Paul Petersen and Sales Lead Management Association founder Jim Obermayer discuss the modern definition of Sales Lead Management, how some companies are separating themselves from being defined as CRM solutions and what salespeople expect from marketing and sales management. They discuss the crowded fields of CRM, Marketing Automation, ABM, and the resurrected field of sales lead management.

Obermayer is also the President of the Funnel Media Group an internet radio and podcast production agency for B2B companies.

___________________________________________

CRM Radio is hosted by Paul Petersen of Goldmine CRM by Ivanti which is a program on the Funnel Radio Channel. GoldMine is the sponsor of CRM Radio.

  continue reading

100 episodes

Artwork
iconShare
 
Manage episode 251793989 series 2397327
Content provided by James Obermayer and GoldMine CRM, James Obermayer, and GoldMine CRM. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by James Obermayer and GoldMine CRM, James Obermayer, and GoldMine CRM or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

CRM Host Paul Petersen and Sales Lead Management Association founder Jim Obermayer discuss the modern definition of Sales Lead Management, how some companies are separating themselves from being defined as CRM solutions and what salespeople expect from marketing and sales management. They discuss the crowded fields of CRM, Marketing Automation, ABM, and the resurrected field of sales lead management.

Obermayer is also the President of the Funnel Media Group an internet radio and podcast production agency for B2B companies.

___________________________________________

CRM Radio is hosted by Paul Petersen of Goldmine CRM by Ivanti which is a program on the Funnel Radio Channel. GoldMine is the sponsor of CRM Radio.

  continue reading

100 episodes

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