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Transforming the Customer Experience: An Interview with Jon Picoult, Founder and Principal, Watermark Consulting
Manage episode 431540025 series 3244504
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CX quality has declined in recent years as companies struggle to keep up with the expectations of customers. But the main reason, according to renowned CX expert Jon Picoult, is that they settle for mediocrity when they should be aspiring to make the experience more distinctive and memorable.
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