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Unlocking the Key to Success, Differentiation, and Excellence for MSSPs with Tommy Wald and Bob Layton
Manage episode 421751464 series 3395682
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In this episode of Cyber Talks, Erin McLean, Chief Marketing Officer at eSentire, sits down with Bob Layton, Chief Channel Officer, and Tommy Wald, CEO of RIATA Technologies, to discuss the evolution of MSSP services, the importance of building strong client relationships, and the necessity of robust vendor partnerships.
Tommy and Bob also share their experiences and insights on transitioning from hardware reselling to managed services, developing industry best practices, and the challenges of commoditization in the MSP space.
Key discussion points include:
- The importance of building a sustainable business model, and differentiating services to stand out in a crowded market.
- How MSSPs can understand client needs, by focusing on service quality and maintaining compliance in regulated industries.
- The role of security as a utility and the importance of delivering exceptional service rather than competing on brand power alone.
- Future trends that will impact the MSSP market (e.g., increasing role of automation, the need for standardized definitions, and practices in the MSP industry).
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About Cyber Talks
From ransomware attacks to supply chain compromises, eSentire’s Cyber Talks podcast will delve into the world of the latest cyber threats that are impacting businesses globally. Join our team of security experts as we speak with C-level executives and security practitioners about the cyber risks affecting their business and how they’re addressing these challenges.
About eSentire
eSentire, Inc., the Authority in Managed Detection and Response (MDR), protects the critical data and applications of 2000+ organizations in 80+ countries, across 35 industries from known and unknown cyber threats by providing Exposure Management, Managed Detection and Response and Incident Response services designed to build an organization’s cyber resilience & prevent business disruption. Founded in 2001, eSentire protects the world’s most targeted organizations with 65% of its global base recognized as critical infrastructure, vital to economic health and stability. By combining open XDR platform technology, 24/7 threat hunting, and proven security operations leadership, eSentire's award-winning MDR services and team of experts help organizations anticipate, withstand and recover from cyberattacks. For more information, visit www.esentire.com and follow @eSentire.
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