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A Marketer's Competition

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Content provided by CyberTheory. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CyberTheory or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

David Bruce is the global security lead for product marketing and the mainframe software division for Broadcom. Bruce has been in and around the market for years and knows how today's world is unprecedented in terms of noise levels and competition. There isn't a market without some competition, but there's insight as to why many of today's marketing approaches aren't quite cutting it.

  continue reading

106 episodes

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A Marketer's Competition

Cybersecurity Unplugged

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Manage episode 326761384 series 2821561
Content provided by CyberTheory. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CyberTheory or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

David Bruce is the global security lead for product marketing and the mainframe software division for Broadcom. Bruce has been in and around the market for years and knows how today's world is unprecedented in terms of noise levels and competition. There isn't a market without some competition, but there's insight as to why many of today's marketing approaches aren't quite cutting it.

  continue reading

106 episodes

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