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133: Flexible Offerings For Quick Cash Injections
Manage episode 415375073 series 3245728
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Are you seeking ways to rapidly inject cash into your business? Rather than making assumptions about what your clients desire, what if you tailored your products and programs to meet their specific needs?
In this episode of Dadpreneurs Rising, Carl Taylor addresses a challenge faced by a client in the King's Council — a coach seeking ways to quickly inject cash into his business. Carl highlights the common advice given to coaches and consultants: creating a six-week program as an affordable offering.
Carl challenges this notion, emphasising that clients ultimately care about the desired outcome rather than the specific format or duration of the program. He argues that some clients prioritise speed over time commitment, valuing quick results over a prolonged process. For such clients, a one-day or even just an hour-long workshop could be more appealing than a six-week program, provided the desired outcome is achieved.
The episode encourages coaches and consultants to be flexible in their offerings, recognizing that different clients have varying priorities. For those seeking immediate results, a done-for-you process or high-priced option may be more suitable. Conversely, for clients with more time than money, a slower, less expensive program could be the better choice.
IN THIS EPISODE, YOU’LL DISCOVER…
- Why the “go-to recommendation” for coaches isn’t always the best solution (00:38)
- Why offering a six-week program may not always be your best bet (01:24)
- How to inject more cash into your business fast by being flexible and offering exactly what your clients need (03:36)
For full show notes visit: rising.show
WHERE YOU CAN FIND CARL TAYLOR
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