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Data Guru: The Many Facets of Advanced TV
Manage episode 324568965 series 3335229
Content provided by Data Guru by Acxiom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Data Guru by Acxiom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Explore the alphabet soup of Advanced TV with guest Conor Burgess, SVP of Acxiom Advanced TV, and Data Guru Linda Harrison. In addition to the many acronyms like OTT and MPVD, they will help you understand shifts in consumption, the dramatic swings in streaming services over the last 12 months and even the all important factor of live sports. You’ll even get a little advice for making TV campaigns more effective in 2021.
Thanks for listening! Follow us on Twitter, Facebook and Instagram!
50 episodes
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Manage episode 324568965 series 3335229
Content provided by Data Guru by Acxiom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Data Guru by Acxiom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Explore the alphabet soup of Advanced TV with guest Conor Burgess, SVP of Acxiom Advanced TV, and Data Guru Linda Harrison. In addition to the many acronyms like OTT and MPVD, they will help you understand shifts in consumption, the dramatic swings in streaming services over the last 12 months and even the all important factor of live sports. You’ll even get a little advice for making TV campaigns more effective in 2021.
Thanks for listening! Follow us on Twitter, Facebook and Instagram!
50 episodes
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Go offline with the Player FM app!
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