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7: Scaling With One Offer vs. Diversifying Your Product Suite
Manage episode 373153745 series 3476302
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Discover the right approach to scaling your online business with offers in this engaging podcast episode featuring Amanda McVicker, Nina Everflow, and host Kaitlyn Ash. Explore the pros and cons of having one or multiple offers and gain valuable insights into creating a product suite that resonates with your audience at different price points.
Episode Highlights:
- How to make the crucial decision between one or multiple offers for your business.
- The advantages and disadvantages of having multiple offers and a singular offer.
- Crafting a strategic product suite that aligns with your audience's needs.
- Techniques to serve customers effectively with a single offer while maximizing revenue.
- Evaluating the necessity of expanding your offerings when your current offer is successful.
Guest Profiles:
Amanda McVicker, a successful Online Business Manager, empowers 6 + 7 figure entrepreneurs with her signature framework Organize, Systemize, Strategize. She also mentors VAs transitioning to OBM roles, helping them find clients, streamline their business, and build confidence in their skills.
Follow Amanda on Instagram @amandamcvicker_obm
Nina Everflow, the founder of an online course design agency, achieved remarkable success with over a quarter-million in sales last year. Her journey from corporate life to entrepreneurial triumph is sure to inspire.
Follow Nina on Instagram @nina.everflow
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