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Working Budget vs. Non-Working Budget: Where Should Marketers Invest?

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Manage episode 428320983 series 3463326
Content provided by Blend. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Blend or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is your marketing budget being split effectively?
In this episode of Demand Decoded, we tackle a widespread challenge in marketing...
Balancing short-term results with long-term growth.
We'll explore how the pressure for quick wins often leads to overspending on 'working' budgets, while neglecting crucial 'non-working' investments that build sustainable success.
Join us live to learn how to optimise your marketing budget for both immediate impact and lasting success.

Watch all episodes on YouTube
Join future episodes live on LinkedIn

  continue reading

47 episodes

Artwork
iconShare
 
Manage episode 428320983 series 3463326
Content provided by Blend. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Blend or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Is your marketing budget being split effectively?
In this episode of Demand Decoded, we tackle a widespread challenge in marketing...
Balancing short-term results with long-term growth.
We'll explore how the pressure for quick wins often leads to overspending on 'working' budgets, while neglecting crucial 'non-working' investments that build sustainable success.
Join us live to learn how to optimise your marketing budget for both immediate impact and lasting success.

Watch all episodes on YouTube
Join future episodes live on LinkedIn

  continue reading

47 episodes

All episodes

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