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Content provided by Elias Rubel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elias Rubel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Unpacking Demand Efficiency: The North Star Metric to Reduce CAC
Manage episode 351419111 series 3248136
Content provided by Elias Rubel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elias Rubel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Podcast Summary
In this conversation with Eli Rubel, CEO at Matter Made, he talks about the rebranding of the Best in Saas Podcast to Demand Efficiency. Today, you’ll hear about the podcast’s new direction and focus.
With over 15 years of marketing experience, Eli has served as a marketing advisor for companies like Dropbox, Hopin, G2, Calm for Business, Loom, and Productboard. Many other companies rely on Matter Made to smash their yearly growth targets through best-in-class Go-To-Market programs.
Eli Holds a degree in Leadership and Strategy from Harvard Business School.
Episode Outline
[00:55] Name change from Best in Saas to Demand Efficiency
[01:05] How do we do more with less?
[01:40] What does Demand Efficiency mean?
[02:20] Demand Efficiency as a North Star metric
[04:11] What does Demand Efficiency measure?
[05:43] Opportunities around Cost to Aquire (CAC)
[06:29] Season expectations
[07:04] Demand Efficiency Index
[07:55] Demand Efficiency Slack Community
Connect with Matter Made
91 episodes
Share
Manage episode 351419111 series 3248136
Content provided by Elias Rubel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elias Rubel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Podcast Summary
In this conversation with Eli Rubel, CEO at Matter Made, he talks about the rebranding of the Best in Saas Podcast to Demand Efficiency. Today, you’ll hear about the podcast’s new direction and focus.
With over 15 years of marketing experience, Eli has served as a marketing advisor for companies like Dropbox, Hopin, G2, Calm for Business, Loom, and Productboard. Many other companies rely on Matter Made to smash their yearly growth targets through best-in-class Go-To-Market programs.
Eli Holds a degree in Leadership and Strategy from Harvard Business School.
Episode Outline
[00:55] Name change from Best in Saas to Demand Efficiency
[01:05] How do we do more with less?
[01:40] What does Demand Efficiency mean?
[02:20] Demand Efficiency as a North Star metric
[04:11] What does Demand Efficiency measure?
[05:43] Opportunities around Cost to Aquire (CAC)
[06:29] Season expectations
[07:04] Demand Efficiency Index
[07:55] Demand Efficiency Slack Community
Connect with Matter Made
91 episodes
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Similar to Demand Efficiency
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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…
continue reading
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…
continue reading
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…
continue reading
Interesting stories from today’s franchisors and entrepreneurs.
…
continue reading
Welcome to the Disruptors Podcast. This podcast features the most disruptive individuals on the planet no matter what niche or industry they are in, if you want thought provoking conversation with some of the most successful & controversial people alive then the disruptors podcast is a must listen to. Your host Rob Moore is a best selling author, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestsellers “Life Leverage” ...
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continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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