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Ruan McGloughlin - Partner at jump! - Brand Strategy Expert
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Content provided by Tom Gibbons. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Gibbons or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This episode features the insightful Ruan McGloughlin. Ruan is one of the partners at jump! Ruan begins talking about his thoughts on building in-depth market-researched brand strategies. This led to some of his recent work for Heineken in particular Heineken 0 products and how they find the right target audience and the process in doing so. Throughout the episode, he reveals all these wonderful snippets in targeting and identifying the right markets. This a great episode for marketers who want to learn more about brand strategy at the highest level.
174 episodes
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Manage episode 380761831 series 3319139
Content provided by Tom Gibbons. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Gibbons or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This episode features the insightful Ruan McGloughlin. Ruan is one of the partners at jump! Ruan begins talking about his thoughts on building in-depth market-researched brand strategies. This led to some of his recent work for Heineken in particular Heineken 0 products and how they find the right target audience and the process in doing so. Throughout the episode, he reveals all these wonderful snippets in targeting and identifying the right markets. This a great episode for marketers who want to learn more about brand strategy at the highest level.
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Similar to Digital Marketing Insights Show
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