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Content provided by Hook Digital Marketing and Matt Rouse. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hook Digital Marketing and Matt Rouse or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Daniel Alvarado: AI & Advertising (244)

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Manage episode 382655782 series 3527157
Content provided by Hook Digital Marketing and Matt Rouse. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hook Digital Marketing and Matt Rouse or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome back to Digital Marketing Masters, hosted by Matt Rouse. In this episode, Matt is joined by Daniel Alvarado, CEO of White Shark Media and AdClicks. They dive deep into the evolving landscape of digital marketing, discussing the intersection of AI and advertising strategies. Daniel shares insights on how AI is reshaping pay-per-click advertising and social media marketing. They explore the power of AI-driven content creation, its potential impact on consumer behavior, and the challenges of maintaining authenticity in a world increasingly dominated by AI-generated content. Discover the latest trends in advertising as they dissect the dynamics of platforms like Google, Bing, and emerging social media networks like Threads. They also touch on the ethical considerations of AI, from misinformation to privacy concerns, and how businesses can navigate these challenges. Whether you're a marketing enthusiast or a business owner, this episode offers a thought-provoking exploration of AI's influence on the future of advertising. Tune in to gain valuable insights and stay ahead in the ever-evolving world of digital marketing.
  continue reading

263 episodes

Artwork
iconShare
 
Manage episode 382655782 series 3527157
Content provided by Hook Digital Marketing and Matt Rouse. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hook Digital Marketing and Matt Rouse or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome back to Digital Marketing Masters, hosted by Matt Rouse. In this episode, Matt is joined by Daniel Alvarado, CEO of White Shark Media and AdClicks. They dive deep into the evolving landscape of digital marketing, discussing the intersection of AI and advertising strategies. Daniel shares insights on how AI is reshaping pay-per-click advertising and social media marketing. They explore the power of AI-driven content creation, its potential impact on consumer behavior, and the challenges of maintaining authenticity in a world increasingly dominated by AI-generated content. Discover the latest trends in advertising as they dissect the dynamics of platforms like Google, Bing, and emerging social media networks like Threads. They also touch on the ethical considerations of AI, from misinformation to privacy concerns, and how businesses can navigate these challenges. Whether you're a marketing enthusiast or a business owner, this episode offers a thought-provoking exploration of AI's influence on the future of advertising. Tune in to gain valuable insights and stay ahead in the ever-evolving world of digital marketing.
  continue reading

263 episodes

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