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Exploring Immersive Advertising in the Metaverse with Super League
Manage episode 423278858 series 3517916
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Digital Marketing Today: "Welcome To The 3D Web"
Episode Summary: Dive into the future of digital marketing with “Welcome To The 3D Web”, the latest episode of Digital Marketing Today. This episode features an in-depth look at Super League Entertainment, a pioneer in immersive advertising within popular digital environments such as Roblox, Minecraft, and Fortnite.
What You'll Learn:
- The burgeoning scope of immersive advertising and how brands are finding new footholds in 3D spaces.
- Insightful data on engagement levels in these platforms, with a particular focus on Roblox which outpaces traditional platforms like TikTok.
- The significant financial growth and strategic moves of Super League, including a 27% year-over-year revenue increase in Q1 2024.
- Exciting new collaborations, like with Skechers, which successfully launched a virtual storefront on Roblox attracting millions of visitors.
Key Discussion Points:
This episode covers the explosive potential for brand engagement in the metaverse, highlighting the $10 billion raised by metaverse-related companies in 2021 and the potential trillions in value expected by 2030. Discover how Super League's suite of services contributes to this new era of digital marketing through real-world examples and strategic partnerships.
Why Tune In?
If you’re interested in staying ahead in the digital marketing realm and understanding how immersive digital experiences are revolutionizing traditional advertising and shopper engagement, this episode is a must. Gain insights into the future of marketing where digital and physical worlds converge, particularly appealing to Generation Z and Generation Alpha.
Links:
How Super League Enterprise (NASDAQ: SLE) Is Pioneering 3D Immersive Platforms As The Marketing Channel Of The Future
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