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Nas Arcayan: Is Cognitive Brand Positioning the best way to establish your brand?
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In this episode, I talk to Nas Arcayan, a Brand Positioning Specialist, Founder & Managing Partner of Mothership.
Mothership is a firm of Brand Positioning Specialists who help businesses break away from the unending cycle of short-term tactical executions, to achieving sustainable and scalable growth by owning a clear, cognitive differentiation.
Their partner clients have ranged from local high-impact start-ups, to large global brands such as Unilever, Baron Method, PhilAm Life, Dare, Armani, Fendi, Bottega Veneta, Beginnings Baby, Pathway, The Golden Duck, and many more.
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