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Episode 6: Tarun Sharma, mCaffeine

30:45
 
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Content provided by Arjun Vaidya. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Arjun Vaidya or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

“I am who I am and, I will consume products that make me believe in myself".
In this episode, join Arjun as he talks to Tarun Sharma, Founder of mCaffeine. Tarun talks about how a sore eye led him to stumble upon the use of caffeine remedies, since the 10th century. This inspired his partner and him to create a lifestyle beauty brand based on caffeine. Understand the importance of creating an unapologetic brand with a personality that may not mean something for everyone, but resonates with those who love it. Learn specifically about the need for brands to be data focussed in digital marketing and how an open culture in the organization led to an almost 0% attrition rate.

  continue reading

34 episodes

Artwork
iconShare
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on February 26, 2024 22:16 (6M ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 292405305 series 2925358
Content provided by Arjun Vaidya. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Arjun Vaidya or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

“I am who I am and, I will consume products that make me believe in myself".
In this episode, join Arjun as he talks to Tarun Sharma, Founder of mCaffeine. Tarun talks about how a sore eye led him to stumble upon the use of caffeine remedies, since the 10th century. This inspired his partner and him to create a lifestyle beauty brand based on caffeine. Understand the importance of creating an unapologetic brand with a personality that may not mean something for everyone, but resonates with those who love it. Learn specifically about the need for brands to be data focussed in digital marketing and how an open culture in the organization led to an almost 0% attrition rate.

  continue reading

34 episodes

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