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125. 10 MIN MON - Why Taylor Swift is a Marketing Genius Pt 2.
Manage episode 403129717 series 3538737
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Part 1 Taylor Swift episode: https://open.spotify.com/episode/4qRYvtfykZSSAq9GzjGByM?si=6f49fd0acab74bb6
We love our girl Taylor - not only does she release banger after banger, she's also a marketing genius. In today's ep, I'll be speaking about how she uses exclusivity and brand anchoring to build a loyal fanbase and how you can too.
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