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15 - The secret sauce to success with Paid Social and Paid Search (With Myles Madden, Sr. Demand Generation Manager at Observe.AI)
Manage episode 337883705 series 3293761
Content provided by Akseli Matila, B2B growth expert, Akseli Matila, and B2B growth expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Akseli Matila, B2B growth expert, Akseli Matila, and B2B growth expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Myles Madden is the Sr. Demand Generation Manager at Observe.AI and previously Performance Marketing Manager at Refine Labs.
In this episode we focus on everything you need to know to become successful with paid social and paid search in a demand generation environment. The B2B buyer journey is changing and performance marketing need to change with it.
Are you ready to join the movement? Join our free slack community where some of the best demand marketers in Europe share knowledge on demandgenerationmovement.com.
This episode is brought to you by our great partners Albacross, HockeyStack & GetAccept.
40 episodes
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Manage episode 337883705 series 3293761
Content provided by Akseli Matila, B2B growth expert, Akseli Matila, and B2B growth expert. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Akseli Matila, B2B growth expert, Akseli Matila, and B2B growth expert or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Myles Madden is the Sr. Demand Generation Manager at Observe.AI and previously Performance Marketing Manager at Refine Labs.
In this episode we focus on everything you need to know to become successful with paid social and paid search in a demand generation environment. The B2B buyer journey is changing and performance marketing need to change with it.
Are you ready to join the movement? Join our free slack community where some of the best demand marketers in Europe share knowledge on demandgenerationmovement.com.
This episode is brought to you by our great partners Albacross, HockeyStack & GetAccept.
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