An Inside Look at Operating a Secret 3PL With Chad Carlton.

Ecom Gold

Chad Carlton discusses 3PL and success.
[00:06:24] Hardship leads to success in business.
[00:12:38] Despite challenges, succeeded with new client. Leased another facility, shipped 250k pieces. Expanded to help other companies solve problems. Reached million shipments through referrals. Named company The Good Company.
[00:17:40] Great cross-functional relationships, high expectations, high communications.
[00:23:44] Outsource fulfillment to 3PL for efficiency.
[00:27:22] Top Amazon seller questions FBA vs. self-fulfillment. People vs process company.
[00:33:32] Responsibility for customer satisfaction, accountability, and training.
[00:37:07] Customized 3PL rates benefit unique businesses.
[00:43:52] Hack rigid system, align incentives, manage nuances.
[00:48:40] Managing exceptions to improve fulfillment experience.
Welcome back to another exciting episode of EcomGold. In this episode, we delve into the world of third-party logistics (3PL) with our guest, Chad Carlton, who runs an exclusive 3PL for chosen brands. Chad shares his insights on managing high demand and keeping customers coming back. We'll also explore the importance of tailoring agreements, managing expectations, and the benefits of working with specialized boutique 3PLs. Join us as we uncover the intricacies of the 3PL industry.
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