How to Protect Your Amazon Products and Brand | Rich Goldstein

eComWhiz Podcast

An interview with Richard "Rich" Goldstein principal Attorney for Goldstein Patent Law on how to protect your Amazon products and brand. Rich Goldstein talks about using trademarks and patents to protect your products and brands when selling on Amazon.

Rich Goldstein also covers the following questions in this interview: What the difference between a patent and a trademark? What can be protected with a patent, trademark, or copyright? If I take pictures of my own product that I created, are those pictures automatically copyrighted? Are videos that a seller creates protected? If some on Amazon use my images or videos does that violate my copyright? When is the best time to get a trademark for your business? When creating a trademark what is a "wordmark"? What about trying to trademark a font from my computer? How different does a product have to be to patent it? At what point should I be coming to you or somebody who handles patents? Can I create a patent without having to physically create the product? What is the process for a patent and trademark? What is required to protect my trademark? why is it important to get patents and trademarks? Book: The ABA Consumer Guide to Obtaining a Patent. Before Rich Goldstein became an attorney what did you do? Give us a funny story about a trademark or patent? How to contact Rich Goldstein.

About Rich Goldstein - https://www.goldsteinpatentlaw.com

While most patent attorneys do not work with individual inventors, Rich Goldstein has built a career in working with both individual inventors and start-up companies. His approach includes listening to and understanding their goals and needs. Providing custom-tailored representation. Offering specific guidance to keep their project moving toward their individual goals. He has given critical advice to more than 10,000 inventors and has obtained nearly 2,000 patents for his clients. He has educated thousands more about the patent process through his seminars, educational videos, and best-selling books: The ABA Consumer Guide to Obtaining a Patent. He also works directly with executives to help them make effective decisions to protect their IP, meet their business goals, and leverage the value of what they have already created. Rich regularly attends a wide variety of entrepreneurship and innovation events and actively explores new ways to help his clients achieve their business and personal goals.

About FeedbackWhiz - https://www.feedbackwhiz.com

FeedbackWhiz helps Amazon sellers monitor, manage, and automate emails, product reviews, orders, and feedback. Build professional email templates with gifs, emojis, buttons, and attachments. A/B test subject lines and view open rate analytics. Send or exclude emails based on triggers such as refunds, shipment, delivery, feedback, and repeat buyers. Track and manage all product reviews. Instant notifications whenever a review is posted. Monitor all product listings and get alerts when critical events such as hijackers, buy-box loss, and listing changes occur.