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8 Tips To Get Started with Your Marketing Calendar

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Manage episode 342871973 series 2821175
Content provided by Kate Elfatah. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kate Elfatah or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

It's not a secret! Any marketing team uses it. The Marketing or Content Calendar. Success starts with a plan. When marketing your business, a calendar is the easiest and most effective way to do this. ๐Ÿ“…
Kate shares 8 Tips to Get Started Creating a Marketing Calendar
We talk to a lot to businesses about setting goals with their marketing plan and developing those goals into actionable items on a marketing calendar. You can't track KPIs without knowing the plan.
We've stuck to the tried-and-true calendar that has worked for our clients and us for over a decade. It's simple, yet it keeps everyone on track with marketing initiatives and goals. It determines the tone of the content and allows us to get creative. It also gives us a great starting point for conversations with the entire team about what the plan should or could be every month. Every client we work with has a calendar!
There is a saying โ€“ failing to plan is planning to fail.
Without planning, you will fail in marketing, and specifically when it comes to your social media marketing! So, use a content calendar to organize your ideas, content and objectives.
Content calendars also help distribute resources effectively, improve team collaboration and give a more in-depth understanding of what works and doesnโ€™t.

  continue reading

54 episodes

Artwork
iconShare
 
Manage episode 342871973 series 2821175
Content provided by Kate Elfatah. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kate Elfatah or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

It's not a secret! Any marketing team uses it. The Marketing or Content Calendar. Success starts with a plan. When marketing your business, a calendar is the easiest and most effective way to do this. ๐Ÿ“…
Kate shares 8 Tips to Get Started Creating a Marketing Calendar
We talk to a lot to businesses about setting goals with their marketing plan and developing those goals into actionable items on a marketing calendar. You can't track KPIs without knowing the plan.
We've stuck to the tried-and-true calendar that has worked for our clients and us for over a decade. It's simple, yet it keeps everyone on track with marketing initiatives and goals. It determines the tone of the content and allows us to get creative. It also gives us a great starting point for conversations with the entire team about what the plan should or could be every month. Every client we work with has a calendar!
There is a saying โ€“ failing to plan is planning to fail.
Without planning, you will fail in marketing, and specifically when it comes to your social media marketing! So, use a content calendar to organize your ideas, content and objectives.
Content calendars also help distribute resources effectively, improve team collaboration and give a more in-depth understanding of what works and doesnโ€™t.

  continue reading

54 episodes

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