The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Seetal Solanki
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Content provided by Accept & Proceed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Accept & Proceed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
“A crisis such as the one that we're in right now has given brands a bit of a wakeup call to make products that are about survival and not necessarily consumption in the same way.”
In this episode, David Johnston meets with Seetal Solanki, founder of materials research design studio Ma-tt-er and author of ‘Why Materials Matter’.
Seetal discusses the importance of broadening the definition of ‘materials’, brands using the pandemic to pivot and how you can challenge yourself to change your perspective within a capitalist society.
28 episodes
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Manage episode 384190070 series 2715568
Content provided by Accept & Proceed. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Accept & Proceed or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
“A crisis such as the one that we're in right now has given brands a bit of a wakeup call to make products that are about survival and not necessarily consumption in the same way.”
In this episode, David Johnston meets with Seetal Solanki, founder of materials research design studio Ma-tt-er and author of ‘Why Materials Matter’.
Seetal discusses the importance of broadening the definition of ‘materials’, brands using the pandemic to pivot and how you can challenge yourself to change your perspective within a capitalist society.
28 episodes
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Similar to Endless Vital Activity
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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continue reading
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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…
continue reading
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…
continue reading
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