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Customer problem solving and having conversations that convert with Jamie Shankland

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Manage episode 210634684 series 2363920
Content provided by Vicky Brock. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vicky Brock or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Entrepreneur Jamie Shankland has taken products to market in 40 countries and has found problems worth solving in sectors including oil & gas, fashion and online events planning. He shares the lessons he has learned about ensuring customer meetings have meaningful outcomes, better business development, finding out what customers really, really want as he advises a founder with only 7 months cash left who is trapped having lots of conversations that have yet to convert into paying customers. "You need to reach out to people as you design and certainly before you finish the product. We're ultimately solving problems, your product is only that thing that solves the problem - it is that underlying customer problem that drives everything. Whenever you speak to a customer, it has to be linked to an outcome."

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46 episodes

Artwork
iconShare
 
Manage episode 210634684 series 2363920
Content provided by Vicky Brock. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vicky Brock or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Entrepreneur Jamie Shankland has taken products to market in 40 countries and has found problems worth solving in sectors including oil & gas, fashion and online events planning. He shares the lessons he has learned about ensuring customer meetings have meaningful outcomes, better business development, finding out what customers really, really want as he advises a founder with only 7 months cash left who is trapped having lots of conversations that have yet to convert into paying customers. "You need to reach out to people as you design and certainly before you finish the product. We're ultimately solving problems, your product is only that thing that solves the problem - it is that underlying customer problem that drives everything. Whenever you speak to a customer, it has to be linked to an outcome."

  continue reading

46 episodes

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