Online Marketing Series - Branding - with Winley Vellin

Entrepreneurs Talk Africa: Uncovering the Stories of Africa's Rising Business Stars

Today we inaugurate a new series of Entrepreneurs Talk Africa episodes focused on delivering actionable insights to entrepreneurs about online marketing strategies. Today, we talk about the topic of branding and what are the actions you as entrepreneur can implement to take your online marketing to the next level.
Some keys insights shared by Winley Vellin our first guest of this mini-series are:

• Start with your WHY.
• Be consistent by streamlining your brand message
• Identify what makes your brand different and proudly build on it.
• Use your brand elements as much as possible
• Know the pains and frustrations of your audience
• How to use your about us page on your website and align it to your online marketing strategy.

Tune in here: to listen to the #podcast episode and drop any questions or feedback you may have about in the comments below.
About Winley
Winley is what we can qualify as a pure digital marketer. With more than a decade of experience in the field of digital marketing and exposure in various industries ranging from hospitality, travel, and consumer goods where he distilled his expertise, he is well versed into his subject.
He founded the digital marketing agency future buzz and developed their digital marketing approached dubbed the Buzz Spot.
Connect with Winley via his LinkedIn account here