))
Spotting the Posers: Red Flags in Marketing Service Offers
Manage episode 427805454 series 3523921
Content provided by Vision Advertising. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Vision Advertising or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Laura and Julia dish on the terrible, horrible, no-good, very bad red flags you may encounter from potential marketing agencies (or, of course, “agencies”). They name their top five harbingers of marketing danger, so you can make sure your next partner is effective and legitimate. These dangers include when agencies guarantee specific results, avoid probing questions, use high pressure sales tactics, or suggest “cookie cutter” strategies. With you and your organization keeping a lookout for these serious red flags, you can rest easy knowing your next marketing partner is the real deal!
Takeaways:
A legit and trustworthy marketing agency does not guarantee specific results, statistics or outcomes.
A legit and trustworthy marketing agency will be transparent about their work and experience.
A legit and trustworthy marketing agency does not use “one-size-fits-all” approaches.
A legit and trustworthy marketing agency does not use high pressure sales tactics.
A legit and trustworthy marketing agency communicates clearly, and answers questions to the best of their ability.
37 episodes
Share
