Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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You can't defeat ultrasound advertising!
MP3•Episode home
Manage episode 263339605 series 2093223
Content provided by Euro Digital Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Euro Digital Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Ultrasound technology embeds high-frequency tones that are inaudible to humans in advertisements, web pages, and even physical locations like retail stores. These ultrasound "beacons" emit their audio sequences with speakers, and almost any device microphone—like those accessed by an app on a smartphone or tablet—can detect the signal and start to put together a picture of what ads you've seen, what sites you've perused, and even where you've been. Sean Patterson and Matthias Subik discuss implications.
…
continue reading
19 episodes
MP3•Episode home
Manage episode 263339605 series 2093223
Content provided by Euro Digital Partners. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Euro Digital Partners or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Ultrasound technology embeds high-frequency tones that are inaudible to humans in advertisements, web pages, and even physical locations like retail stores. These ultrasound "beacons" emit their audio sequences with speakers, and almost any device microphone—like those accessed by an app on a smartphone or tablet—can detect the signal and start to put together a picture of what ads you've seen, what sites you've perused, and even where you've been. Sean Patterson and Matthias Subik discuss implications.
…
continue reading
19 episodes
All episodes
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