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#142 How to use an outside-in rather than inside-out approach with prospects with Nicole Becker, CSO at BSI
Manage episode 347943657 series 2971433
Nicole started her sales career at SAP back in 2007. Now she is leading a team of Account Managers as well as Account Executives as CSO at the CRM company BSI. Have you heard of an outside-in vs. inside-out approach? I did not. Nicole explains what she means by that and how you can apply it in your company.
153 episodes
Manage episode 347943657 series 2971433
Nicole started her sales career at SAP back in 2007. Now she is leading a team of Account Managers as well as Account Executives as CSO at the CRM company BSI. Have you heard of an outside-in vs. inside-out approach? I did not. Nicole explains what she means by that and how you can apply it in your company.
153 episodes
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