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#07 - Creative B2B Event Marketing with guest Jim Roddy(Events - What Wakes You Up at 3:00 am?)
Manage episode 155580625 series 1161386
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In this episode, Jim Roddy, President of Jamesom Publishing, proves that business-to-business events don't have to be boring! His technology event has exploded on the B2B scene. Jim shares his secrets for managing speakers, creative marketing, audience engagement, entertaining programming, and revenue generation.
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