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Episode #142-Peter Murray- CEO Professional Fighters League
Manage episode 274479052 series 2293074
Content provided by Ken Lubin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ken Lubin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Peter Murray, a senior sports executive is the Chief Executive Officer and Board Member of the Professional Fighters League (PFL). Murray oversees all business strategy and operations, fighter roster, event management, production, content, and marketing for the mixed martial arts league.
The PFL is the first organization ever to present MMA in a true sport format with individual fighters competing in a Regular Season, Playoffs, and World Championship. PFL is distributed on ESPN and additionally on 160+ countries worldwide.
Before joining PFL, Murray served as VP Global Brand and Sports Marketing at Under Armour. In this role, he was responsible for category management of football, baseball, basketball, soccer, combat, and Olympic Sports. Prior to Under Armour, he was Co-Founder and CEO of Insignia Sports Agency and EVP Marketing & New Business at William Morris Endeavor. For the previous 13 years, Peter was also a senior executive at the National Football League, including roles as SVP of Business & Content Development, SVP of Global Brand Partnerships.
https://www.linkedin.com/in/petercmurray/
https://www.pflmma.com/about
--- Support this podcast: https://podcasters.spotify.com/pod/show/executiveathletes/support
199 episodes
Share
Manage episode 274479052 series 2293074
Content provided by Ken Lubin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ken Lubin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Peter Murray, a senior sports executive is the Chief Executive Officer and Board Member of the Professional Fighters League (PFL). Murray oversees all business strategy and operations, fighter roster, event management, production, content, and marketing for the mixed martial arts league.
The PFL is the first organization ever to present MMA in a true sport format with individual fighters competing in a Regular Season, Playoffs, and World Championship. PFL is distributed on ESPN and additionally on 160+ countries worldwide.
Before joining PFL, Murray served as VP Global Brand and Sports Marketing at Under Armour. In this role, he was responsible for category management of football, baseball, basketball, soccer, combat, and Olympic Sports. Prior to Under Armour, he was Co-Founder and CEO of Insignia Sports Agency and EVP Marketing & New Business at William Morris Endeavor. For the previous 13 years, Peter was also a senior executive at the National Football League, including roles as SVP of Business & Content Development, SVP of Global Brand Partnerships.
https://www.linkedin.com/in/petercmurray/
https://www.pflmma.com/about
--- Support this podcast: https://podcasters.spotify.com/pod/show/executiveathletes/support
199 episodes
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Similar to Executive Athletes
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