E7: Get Clients First with Ina Coveney

Fempreneur Coach Connection

Next up is Ina Coveney and she’s ready to talk about her method of getting clients first with a small audience. She's a business coach and host of the Global Phenomenon Podcast, where she's interviewed the giants of the online world such as Laura Belgrade, John Lee Dumas, Pat Flynn, Rachel Luna, and many others.
Ina helps up-and-coming online coaches monetize their tiny audience through organic lead generation strategies before they invest time and money in audience growth. She reached six figures in her business before even cracking a thousand followers on any of her platforms, and her mission is to help coaches do the same.
In this episode:

• [02:50] Ina’s path in the online business world after quitting corporate
• [04:32] A big mistake Ina made early in her business that taught her a valuable lesson
• [13:20] Why you should stop trying to grow your audience
• [16:30] Where to start if you want to sign clients
• [21:32] What to do with the fear of being salesy
• [23:40] Taking control of your connections instead of waiting for engagement to happen
• [28:15] Think like a CEO, what should you invest in right now?

Resources from this episode

Want to be a guest on the Fempreneur Coach Connection? Apply at fepreneuronline.com/guest
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Noteworthy quotes from this episode
“I have to tell them to stop trying to grow their audience. I have to tell them to actually start getting clients because that's going to be the most important foundational piece of your business.”
“If you have a business, you need a client.”
“If you didn't figure out how to monetize your small audience first, what is a larger audience going to do for you?”
“A company is so much more than the marketing department.”
“When you're starting is about building your confidence, it's about validating your idea.”
“When you start conversations with people online, it's all about just establishing a natural connection.”
"We don't make assumptions. We simply get to know them and see what happens.”
“You should stop making decisions based on the Facebook ads that are being targeted at you.”

Connect with Ina

Instagram: @yourengagementcoach

Podcast: The Global Phenomenon Podcast

Connect with Nicole

Instagram: @fempreneuronline

Facebook: @fempreneuronline

Website: fempreneuronline.com