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A Decade of Influencer Marketing: Good, Bad and Future!
Manage episode 248241054 series 1320152
Since 2010 I've had the experience of being hired as an influencer, hired to create influencer strategies and run influencer campaigns for brands not to mention buying many many things as a consumer influenced by other influencers.
So on this episode I breakdown this first decade of Social Media Influencer Marketing on what we can learn, how far it came and where it will take us in the future.
Two articles I mentioned in this episode:
- Goodbye to the Influencer Decade, and Thanks for Nothing
- People Are Poking Holes in Influencer Tactics – What Comes Next?
103 episodes
Manage episode 248241054 series 1320152
Since 2010 I've had the experience of being hired as an influencer, hired to create influencer strategies and run influencer campaigns for brands not to mention buying many many things as a consumer influenced by other influencers.
So on this episode I breakdown this first decade of Social Media Influencer Marketing on what we can learn, how far it came and where it will take us in the future.
Two articles I mentioned in this episode:
- Goodbye to the Influencer Decade, and Thanks for Nothing
- People Are Poking Holes in Influencer Tactics – What Comes Next?
103 episodes
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