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239. Hook, Line, and Sinker: Creating Brand Names that Reel In Customers

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Manage episode 410650885 series 2856775
Content provided by Allison Ball. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Allison Ball or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

Have you heard these myths about creating memorable brand names? Myth 1: All the good names are taken. Myth 2: It's too late to change your name. Myth 3: A name isn't that important. Well in this week's Food Biz Wiz episode, Alexandra Watkins, the Chief Executive Boss Lady of Eat My Words and a leading & outspoken authority on brand names, joins us to debunk these myths! In this episode, you'll hear all about...

  • What Alexandra's “SMILE & SCRATCH Test” is for creating names
  • Why it's not too late to re-brand and re-name your biz!
  • How you can even use this process for product or line names
  • And how you can enter the giveaway to win Alexandra's book, Hello, My Name is Awesome: How to Create Brand Names That Stick

Wizes, we are thrilled to share Alexandra’s actionable advice with you! Listen in and check out our full show notes here for all the details on Alexandra and how to enter our giveaway, plus how to receive a discount on Alexandra’s course!

  continue reading

253 episodes

Artwork
iconShare
 
Manage episode 410650885 series 2856775
Content provided by Allison Ball. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Allison Ball or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Download the Food Biz Wiz Listener Guide and make the most out of our 250 episode library! Get our curated playlists of top episodes on sales pitches, wholesale buyers, founder mindset, marketing, and more. Fast track your learning by downloading our free Listener Guide HERE.

Have you heard these myths about creating memorable brand names? Myth 1: All the good names are taken. Myth 2: It's too late to change your name. Myth 3: A name isn't that important. Well in this week's Food Biz Wiz episode, Alexandra Watkins, the Chief Executive Boss Lady of Eat My Words and a leading & outspoken authority on brand names, joins us to debunk these myths! In this episode, you'll hear all about...

  • What Alexandra's “SMILE & SCRATCH Test” is for creating names
  • Why it's not too late to re-brand and re-name your biz!
  • How you can even use this process for product or line names
  • And how you can enter the giveaway to win Alexandra's book, Hello, My Name is Awesome: How to Create Brand Names That Stick

Wizes, we are thrilled to share Alexandra’s actionable advice with you! Listen in and check out our full show notes here for all the details on Alexandra and how to enter our giveaway, plus how to receive a discount on Alexandra’s course!

  continue reading

253 episodes

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