Sarah Friar, CFO of Square, on Innovation, Leadership and the Value of Understanding Your Customer’s Struggle

Founder Real Talk

In this episode, Sarah chats about how to not ruin someone's day, or livelihood, the importance of staying ahead, and how leadership inspires change across an organization.

Sarah Friar is CFO and Operations Lead at Square. Sarah joined Square in July 2012 from salesforce.com, where she served as SVP of Finance & Strategy. Prior to salesforce.com, she worked at Goldman Sachs for over 10 years, with experience in corporate finance, M&A, and equity research, and ultimately as lead software analyst and Business Unit Leader for Goldman Sachs' Technology Research Group. She previously worked for McKinsey in both London and South Africa. She holds a Masters of Engineering degree from Oxford University and an MBA from Stanford University. In addition to New Relic, Sarah sits on the Boards of ModelN, Walmart, and Spark, a nonprofit focused on changing the lives of at-risk middle schoolers through mentorship.