Ashley Baxter: Bootstrapped Marketing

Freelance

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6y ago 51:50

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[1:00] How Ashley got the idea for her podcast Bootstrapped Digest.
[5:00] What's better in content marketing? Short or Long form?
[7:34] Where Ashley focuses for creating better quality content.
[9:45] How do you know if your content is going to be interesting.
[15:26] How do you market a product as a solo-founder in a difficult industry?
[24:30] Why Ashley is doubling-down on content marketing.
[30:45] The process of rebranding her SaaS, With Jack.
[50:25] What success means as a solo founder vs taking investment.

66 episodes

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