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Marketing SIPS to Get You Prepared for the Shoulder Season
Manage episode 444156116 series 3006576
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0:00 Branding and Marketing Strategies for Success
5:40 Engagement Through Community Involvement
9:42 Strategic Marketing and Branding Tactics
13:48 Building Brand Success Through Fall Training
Ready to elevate your branding and marketing strategies? Discover how to successfully navigate the balance between these two crucial elements of your business. Learn why branding, although harder to measure, is vital for embedding your business into the community's consciousness. Through creative analogies and practical insights, we'll show you how even in slower seasons, your brand can remain top-of-mind, capturing direct searches and customer attention when it matters most.
Ever wondered how community involvement could transform your business? We delve into the power of authentic engagement in your local community, especially during challenging times. By stepping back to observe and participate, you’ll not only foster genuine connections but also bolster your role as a trusted advisor.
As the fall season approaches, embrace the opportunity to be proactive and set your business apart. We discuss strategic tactics for offering promotions and planning ahead, ensuring you stay ahead of the competition. This is your chance to hear about unique partnership opportunities and actionable ways to support local initiatives. Expressing gratitude for our supportive community, we invite you to join us next week for more insights and, metaphorically speaking, sip lemonade with us as we continue this exciting journey together.
If you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content.
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We'll see you next time, Lemon Heads!
Chapters
1. Branding and Marketing Strategies for Success (00:00:00)
2. Engagement Through Community Involvement (00:05:40)
3. Strategic Marketing and Branding Tactics (00:09:42)
4. Building Brand Success Through Fall Training (00:13:48)
136 episodes
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