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Jeff Drake on how to rebrand a restaurant successfully

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Manage episode 403473395 series 2664446
Content provided by Josh Kopel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Josh Kopel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We all look to the brands in our industry that have been massively successful out of the gate for inspiration but there’s much more to learn from the brands that have been forced to turn things around. Today we chat with Jeff Drake, the CEO of Protein Bar and Kitchen. Jeff was brought in to turn around this decade old brand and has done so beautifully. We sit down to discuss who and what needs to be adjusted to change the perception of a restaurant brand.

For more information on Protein Bar & Kitchen, visit https://www.theproteinbar.com/.

__________________________________________________________

Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other content:

Yelp for Restaurants Podcasts

Restaurant expert videos & webinars

  continue reading

434 episodes

Artwork
iconShare
 
Manage episode 403473395 series 2664446
Content provided by Josh Kopel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Josh Kopel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We all look to the brands in our industry that have been massively successful out of the gate for inspiration but there’s much more to learn from the brands that have been forced to turn things around. Today we chat with Jeff Drake, the CEO of Protein Bar and Kitchen. Jeff was brought in to turn around this decade old brand and has done so beautifully. We sit down to discuss who and what needs to be adjusted to change the perception of a restaurant brand.

For more information on Protein Bar & Kitchen, visit https://www.theproteinbar.com/.

__________________________________________________________

Full Comp is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time.

We have a lot more content coming your way! Be sure to check out our other content:

Yelp for Restaurants Podcasts

Restaurant expert videos & webinars

  continue reading

434 episodes

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