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Yang Liu, JustWear - Every No is a step closer to Yes

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Manage episode 324299784 series 2513600
Content provided by Julia Elliott Brown. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julia Elliott Brown or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Yang previously worked for a VC fund and realised as an entrepreneur, the tables were now turned. Seeking VC investment was the plan after a successful Kickstarter campaign landing JustWears £150,000. But, without ‘enough traction’, VCs just weren’t ready to invest. In hindsight, Angels were the better route as their expertise and passion for supporting entrepreneurs made Yang grateful to have gone down this path.

Since then, Yang has turned down Dragon’s Den investment and closed a huge £2.6million round from Pembroke VCT. By having a crystal clear strategy and answers to every investment question, including the exit plan, JustWears are killing it and got that VC investment they deserve.

In this episode you’ll discover:

  • How to stop taking rejection personally
  • Why there’s no downside to trying
  • How to create a winning strategy to fundraise quickly
  continue reading

72 episodes

Artwork
iconShare
 
Manage episode 324299784 series 2513600
Content provided by Julia Elliott Brown. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julia Elliott Brown or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Yang previously worked for a VC fund and realised as an entrepreneur, the tables were now turned. Seeking VC investment was the plan after a successful Kickstarter campaign landing JustWears £150,000. But, without ‘enough traction’, VCs just weren’t ready to invest. In hindsight, Angels were the better route as their expertise and passion for supporting entrepreneurs made Yang grateful to have gone down this path.

Since then, Yang has turned down Dragon’s Den investment and closed a huge £2.6million round from Pembroke VCT. By having a crystal clear strategy and answers to every investment question, including the exit plan, JustWears are killing it and got that VC investment they deserve.

In this episode you’ll discover:

  • How to stop taking rejection personally
  • Why there’s no downside to trying
  • How to create a winning strategy to fundraise quickly
  continue reading

72 episodes

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