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Daily Rant #26 | Promo Isn't Just For The Crowd
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In the beginning, it is easy to get discouraged when promoting your shows. The amount of work and energy you put into promo just doesn't yeild a good crowd return, at first. But the promo isn't just for the crowds, it's also for the venues. You want them to know that when they work with you they are going to be seen by more eyes. Even if the crowds do not come to the show, you got the venue's brand in front of more people on social media, posters, etc. Sometimes, it's not about drawing a big crowd, it's about showing the venue you are a serious artist.
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