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Ep 30 - Pushing Back on Conventional Wisdom in Crowdfunding
Manage episode 311754779 series 83988
If you build it, they will come. Or will they? In this episode we break down the most frequently mentioned notions we hear about crowdfunding – from not needing to do lead generation when you have an existing email audience, driving traffic with PR, referral marketing with influencers, to avoiding launching a campaign in December, and the cases in which these do or don’t hold true.
Are you thinking about running a crowdfunding campaign? Get in touch with us to connect with our campaign strategy team at indiegogo.com/gotime or email us at gotime@indiegogo.com.
27 episodes
Manage episode 311754779 series 83988
If you build it, they will come. Or will they? In this episode we break down the most frequently mentioned notions we hear about crowdfunding – from not needing to do lead generation when you have an existing email audience, driving traffic with PR, referral marketing with influencers, to avoiding launching a campaign in December, and the cases in which these do or don’t hold true.
Are you thinking about running a crowdfunding campaign? Get in touch with us to connect with our campaign strategy team at indiegogo.com/gotime or email us at gotime@indiegogo.com.
27 episodes
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