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Content provided by Shannon McKinstrie. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shannon McKinstrie or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Relatability in Everyday Content with Instagram Stories and Reels

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Manage episode 415452680 series 3565016
Content provided by Shannon McKinstrie. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shannon McKinstrie or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

It’s the end of April 2024 and creating relatable content has been on my mind all week. If you are struggling to post relatable content because you think your life is boring, nothing ever happens, or sharing your daily life just doesn’t come naturally to you, I need you to hear this: you’re not boring, the magic is in the mundane, friend!

In this episode, I’m breaking down my own success with relatable content (yes, we are going all the way back to my early days as a social media manager), how to be relatable even if your life feels too boring to share, and as always, we'll be taking a look at real examples from my Instagram feed.
In this episode we’ll be covering:

  • How to actually get intentional in your stories
  • How to marketing rule of 7 has changed over time
  • Using breadcrumbs and finding a connection point
  • Why the first three stories of the day are so important
  • Tips for Instagram stories while you’re in launch mode
  • What to do when sharing doesn’t feel natural to you
  • How I help my clients feel more comfortable on camera

Links + Resources:

Pinned Reel about relatable stories

Send a message!

Sign up for Reels Lab

Join the Social Squad Society

Love this conversation? Tap the follow button so you never miss an episode.
Connect with me over on Instagram!

  continue reading

34 episodes

Artwork
iconShare
 
Manage episode 415452680 series 3565016
Content provided by Shannon McKinstrie. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shannon McKinstrie or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

It’s the end of April 2024 and creating relatable content has been on my mind all week. If you are struggling to post relatable content because you think your life is boring, nothing ever happens, or sharing your daily life just doesn’t come naturally to you, I need you to hear this: you’re not boring, the magic is in the mundane, friend!

In this episode, I’m breaking down my own success with relatable content (yes, we are going all the way back to my early days as a social media manager), how to be relatable even if your life feels too boring to share, and as always, we'll be taking a look at real examples from my Instagram feed.
In this episode we’ll be covering:

  • How to actually get intentional in your stories
  • How to marketing rule of 7 has changed over time
  • Using breadcrumbs and finding a connection point
  • Why the first three stories of the day are so important
  • Tips for Instagram stories while you’re in launch mode
  • What to do when sharing doesn’t feel natural to you
  • How I help my clients feel more comfortable on camera

Links + Resources:

Pinned Reel about relatable stories

Send a message!

Sign up for Reels Lab

Join the Social Squad Society

Love this conversation? Tap the follow button so you never miss an episode.
Connect with me over on Instagram!

  continue reading

34 episodes

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