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Chris Gordos on Doubling Patient Visits Despite Losing His Biggest Referral Source

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Manage episode 385530960 series 1259956
Content provided by Grow Your Practice Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Grow Your Practice Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Chris Gordos, a PT practice owner in Central Pennsylvania, didn’t believe in marketing. His mindset was “If you offer a good service, patients will come.”

Then he lost his biggest referral source.

When that happened, he knew he had to find another way of getting patients in the door.

So he tried direct-to-consumer marketing - and it worked. After being stagnant for about 10 years, his business started to grow.

He soon reached his business goal of doubling patient visits.

In this episode, Chris tells that story and talks about what worked for him. He also talks about the current market challenges including low reimbursements, staffing issues, and mounting student debt.

Have questions for Chris? You can reach him at his office number 610-944-8140 or email at imgphysicaltherapy@gmail.com.

Exclusive Offer for Podcast Listeners: Schedule a risk-free strategy call with a practice growth expert at Breakthrough and get a $50 Amazon gift card. Sign up at https://getbreakthrough.com/podcastoffer

  continue reading

239 episodes

Artwork
iconShare
 
Manage episode 385530960 series 1259956
Content provided by Grow Your Practice Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Grow Your Practice Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Chris Gordos, a PT practice owner in Central Pennsylvania, didn’t believe in marketing. His mindset was “If you offer a good service, patients will come.”

Then he lost his biggest referral source.

When that happened, he knew he had to find another way of getting patients in the door.

So he tried direct-to-consumer marketing - and it worked. After being stagnant for about 10 years, his business started to grow.

He soon reached his business goal of doubling patient visits.

In this episode, Chris tells that story and talks about what worked for him. He also talks about the current market challenges including low reimbursements, staffing issues, and mounting student debt.

Have questions for Chris? You can reach him at his office number 610-944-8140 or email at imgphysicaltherapy@gmail.com.

Exclusive Offer for Podcast Listeners: Schedule a risk-free strategy call with a practice growth expert at Breakthrough and get a $50 Amazon gift card. Sign up at https://getbreakthrough.com/podcastoffer

  continue reading

239 episodes

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