A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
…
continue reading
Content provided by Grow Your Practice Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Grow Your Practice Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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How Much Should You Spend on Marketing?
Manage episode 398856127 series 1259956
Content provided by Grow Your Practice Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Grow Your Practice Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
How much should you spend on marketing?
This is a question I get asked all the time.
When profits shrink, marketing is often one of the first line items in the budget to go.
This is a mistake. When done correctly, marketing is a signficant revenue-driver. When you cut back on marketing costs, revenue (and profit) declines along with it.
I talk through the 5 marketing channels that work best in my practice.
Plus, I share my 5 favorite business books that I recommend to practice owners.
LINKS
Steal my 2024 annual marketing calendar for free. Get it here: https://hubs.la/Q02hkPLB0
Access my free, on-demand marketing course for practice owners: https://getbreathrough.com/marketingcourse
239 episodes
Share
Manage episode 398856127 series 1259956
Content provided by Grow Your Practice Podcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Grow Your Practice Podcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
How much should you spend on marketing?
This is a question I get asked all the time.
When profits shrink, marketing is often one of the first line items in the budget to go.
This is a mistake. When done correctly, marketing is a signficant revenue-driver. When you cut back on marketing costs, revenue (and profit) declines along with it.
I talk through the 5 marketing channels that work best in my practice.
Plus, I share my 5 favorite business books that I recommend to practice owners.
LINKS
Steal my 2024 annual marketing calendar for free. Get it here: https://hubs.la/Q02hkPLB0
Access my free, on-demand marketing course for practice owners: https://getbreathrough.com/marketingcourse
239 episodes
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Similar to Grow Your Practice Podcast
A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
…
continue reading
PT Inquest is an online journal club. Hosted by Jason Tuori, Megan Graham, and Chris Juneau, the show looks at an article every week and discusses how it applies to current physical therapy practice.
…
continue reading
Tim Harford and the More or Less team try to make sense of the statistics which surround us. From BBC Radio 4
…
continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Bitcoin pioneer Charlie Shrem peels back the layers on the lives and backgrounds of the world's most impactful innovators. Centering around intimate narratives, Shrem uncovers a detailed, previously unspoken story of the genesis and evolution of bitcoin, cryptocurrency, artificial intelligence, and the web3 movements. Join Shrem as he journeys through the uncharted territories of tech revolutions, revealing the human side of the stories that shaped the digital world we live in today.
…
continue reading
A top podcast for healthcare leaders, with over one million downloads, Radio Advisory is your weekly download on how to untangle the industry's most pressing challenges to help leaders like you make the best business decisions for your organization. From unpacking major trends in care delivery—like site-of-care shifts and the rise of high-cost drugs—to demystifying stakeholder dynamics, to shining a spotlight on priorities that may get overlooked, we're here to help. Our hosts and seasoned r ...
…
continue reading
The Tai Lopez podcast brings you the best business education straight from the world's top entrepreneurs. I will also review the best books in health, wealth, love and happiness that will help you achieve your maximum potential and live the best life possible.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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