))
Creating & Launching New Offers: Balancing Passion and Practicality
Manage episode 401202466 series 3500107
Content provided by Jessica Walther & Rachel Lopez | Rooted Business, Jessica Walther, and Rachel Lopez | Rooted Business. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jessica Walther & Rachel Lopez | Rooted Business, Jessica Walther, and Rachel Lopez | Rooted Business or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome to another episode of the Deeply Rooted Business Podcast! In this episode, Jess and Rachel discuss the process of adding new offers to your business. They share valuable insights from a marketing lens and operations perspective, helping you make informed decisions about expanding your offer suite. Whether you're considering filling gaps in your customer journey or diversifying your income streams, this episode will guide you through the important questions to ask yourself before creating a new offer.
Key Takeaways:
- Assessing demand: Determine if there is a need for your new offer by researching audience preferences and identifying gaps in their journey.
- Aligning with capacity: Consider the level of support you can provide based on your business type and resources available.
- Evaluating existing offers: Review how well current offerings are performing and identify opportunities for improvement or expansion.
- Diversification for risk reduction: Explore ways to diversify your income streams by introducing different types of offers that cater to various target audiences.
- System considerations: Understand how implementing a new offer impacts customer journeys, marketing automation, onboarding processes, and overall client experience.
Ready to explore new possibilities? Tune into this insightful episode now and gain clarity on whether it's time for a fresh addition to your business's offer suite. Don't miss out on valuable tips that will help you navigate every step of the way!
Remember, we're rooting for you!
Connect With Us:
__________
Work with Us 1:1
__________
Learn with Us
Get Jess's Sustainable Success Systems Starter Kit, a Notion Business Management Systems that takes your business from overwhelmed to organized with 4 foundational workflows. <>
Get Rachel's Guide to a High-Converting Email list to learn 4 shifts to elevate your emails & embrace sustainability in your marketing. <>
_________________
Hang Out & Say Hi!
50 episodes
Share
