The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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How To Build a Community Around A Brand with Krystal Wu, Community Manager at Shopify (GMT154)
MP3•Episode home
Manage episode 313116625 series 1795781
Content provided by Ramli John. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ramli John or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Communities are everywhere nowadays. For some people, communities are a place to learn and explore specific topics or interests. For others, it’s where they discuss personal issues and find comfort among those with similar experiences. For businesses, building a community can help with customer support, product development, and marketing. In episode 154, you’ll learn from Krystal Wu, Community Manager at Shopify: 1. The advantages of building a community for a B2B brand 2. How Krystal taps into a community to amplify content reach 3. How to measure the health of an online community
…
continue reading
156 episodes
MP3•Episode home
Manage episode 313116625 series 1795781
Content provided by Ramli John. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ramli John or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Communities are everywhere nowadays. For some people, communities are a place to learn and explore specific topics or interests. For others, it’s where they discuss personal issues and find comfort among those with similar experiences. For businesses, building a community can help with customer support, product development, and marketing. In episode 154, you’ll learn from Krystal Wu, Community Manager at Shopify: 1. The advantages of building a community for a B2B brand 2. How Krystal taps into a community to amplify content reach 3. How to measure the health of an online community
…
continue reading
156 episodes
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