Why Social Media Is an Essential Tool for Business Executives With Lina Duque (GMT143)


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For large enterprise organizations, the idea of executive leaders being more active on social media can be a bit intimidating. Would it do more harm than good?

But, the data has continued to show the risks of not having leadership on social media. 77% of consumers would rather purchase from a company where executives are active on social media.

In episode 143, you’ll learn from Lina Duque, a social media strategist, university lecturer, and international speaker:

  1. The value of having business leaders on social media
  2. The three steps to building influence online
  3. Common social media mistakes

Sponsor For This Episode
Thank you for the sponsor of this episode PartnerStack.

PartnerStack, G2’s top-rated partner management platform, is the only partnerships platform built for SaaS, designed to deliver predictable revenue and accelerate growth for businesses and their partners.

In the past year alone, partners in the PartnerStack Network have generated over $100 million in revenue for programs on PartnerStack.

If you’re ready to scale revenue through partnerships, visit get.partnerstack.com/gmt to book a demo today.

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