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#36 How an SEO expert forced Google to change its guidelines
Manage episode 287772712 series 2896902
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In this episode of the Growth Show we have the pleasure to talk with Kyle Roof. He is Co-Founder of High Voltage SEO Agency, Page Optimizer Pro and Internet Marketing Gold.
Kyle shares with us amazing insights on SEO, since he has done lots of SEO experiments. We are talking about a few of his findings: Why you shouldn’t try to educate Google, why Backlinks are not forever, how an experiment he ran forced Google to change its guidelines and much more!
More about Kyle:
Kyle is responsible for the development and implementation of all SEO techniques used by High Voltage SEO Agency and PageOptimizer Pro SEO tool. Kyle is also the co-founder of Internet Marketing Gold, a global community of 3000+ SEO professionals who test and prove cutting edge SEO techniques. Kyle is also co-host of SEO Fight Club a weekly YouTube show that covers a multitude of SEO topics. Kyle’s SEO techniques and discoveries are followed by many SEO professionals and business leaders, he has been featured in many respected publications and is a regular speaker on SEO and SEO testing at conferences throughout the world.
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