The Secret Sauce of Resale and Handbags with Koyaana Redstar

Handbag Designer 101

Unlock the secrets of the ever-evolving handbag industry with Koyaana Redstar, a virtuoso of the RealReal, as she joins me, Emily Blumenthal, your handbag fairy godmother. We shed light on the magnetic allure of brands like Rebecca Minkoff, whose designs have danced through time to remain in the limelight of the pre-loved luxury market. Hear my genesis tale from a humble handbag lover to a maestro in the art of valuation and resale, where I reveal the serendipity of turning my mom's handbags into a treasure trove online, and how a Goodwill gambit blossomed into a savvy income stream.
In our engaging dialogue, we cast a spolight on the circular economy's pivotal role in the longevity of handbags, from innovative profit-sharing NRC chips to brands like Coach launching their own platforms, such as the pioneering Coachtopia. We delve into the intrigue of minimalistic designs and their unwavering appeal in the resale market, where collections like Coach's Legacy manage to captivate with their timeless simplicity. We wax nostalgic over designs that are both a nod to the past and a wink to the future, proving that vintage vibes and enduring craftsmanship never go out of style.
As we traverse the luxury landscape, we hone in on European powerhouses, with a special focus on the venerable Loewe's endeavors to enthrall the eco-conscious fashionista. Discover how collaborations and sustainable strides are reshaping the image of luxury, drawing in a younger, more socially aware audience. We navigate through the complexities of luxury resale and market trends, spotlighting Gucci's bold move with The RealReal and how brands juggle the intricate dance of scarcity against demand. Join us for an enlightening journey that peels back the curtain on the post-pandemic consumer psyche and the shifting tectonics of retail.

Connect with Koyaana:
https://www.instagram.com/k_redstar/
https://www.linkedin.com/in/koyaana-redstar-ba421834/

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https://www.emilyblumenthal.com/category/all-products

Register for the Handbag Designer 101 Masterclass:

https://www.emilyblumenthal.com/challenge-page/Masterclass

Book a handbag session with Emily:

https://www.emilyblumenthal.com/

Hire Emily to be a guest speaker at your event:

https://www.emilyblumenthal.com/speaking

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Chapters

1. Handbag Designer Expert Discusses Market Trends (00:00:00)

2. Circular Economy in Handbag Resale (00:11:17)

3. European Luxury Brands and Sustainability (00:19:38)

4. Luxury Resale and Market Trends (00:25:43)