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Cork & Candles | Building a Successful Candle Business Around Customer Experience

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Manage episode 358030765 series 2799240
Content provided by Kiana Jones. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kiana Jones or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This is one of my all time favorite episodes! In this episode I'm interviewing Kenny Straub from Cork & Candles, a highly successful brick and mortar candle shop in Pennsylvania. Cork & Candles offers customers a unique experience when they enter the shop; a fragrance library filled with scents that bring back powerful emotions and memories, and that allows them to create a candle to take home with them by the end of their visit. Customers can even bring their favorite beverage to pair with a fresh charcuterie board or flatbread from their in-house menu.

Kenny chats with me about the origins of the business, how his family has built a successful candle business around customer experience, and some of the marketing initiatives that have made his family owned business such a success.

To shop Cork & Candles, and see photos of their beautiful fragrance library, head to https://www.corkandcandles.com/

  continue reading

158 episodes

Artwork
iconShare
 
Manage episode 358030765 series 2799240
Content provided by Kiana Jones. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kiana Jones or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This is one of my all time favorite episodes! In this episode I'm interviewing Kenny Straub from Cork & Candles, a highly successful brick and mortar candle shop in Pennsylvania. Cork & Candles offers customers a unique experience when they enter the shop; a fragrance library filled with scents that bring back powerful emotions and memories, and that allows them to create a candle to take home with them by the end of their visit. Customers can even bring their favorite beverage to pair with a fresh charcuterie board or flatbread from their in-house menu.

Kenny chats with me about the origins of the business, how his family has built a successful candle business around customer experience, and some of the marketing initiatives that have made his family owned business such a success.

To shop Cork & Candles, and see photos of their beautiful fragrance library, head to https://www.corkandcandles.com/

  continue reading

158 episodes

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