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How COVID Changed Customer Experience

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Manage episode 326758379 series 3338453
Content provided by Harvard Alumni Entrepreneurs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Harvard Alumni Entrepreneurs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode our host, Denise Silber, is joined by Christophe Caïs, founder and CEO of CXG. Together they explore the sea change sparked by COVID and the new customer experience expectations for retail brands that have both physical and digital channels. In a word, customer experience must be the same in person and online. After working with over 200 brands, Christophe Caïs explains how and why companies must reorganize their teams and re-invent their marketing, eliminating the traditional silos separating the in-store and on-line strategy and execution. This episode provides actionable recommendations for any entrepreneur seeking to improve their customers’ experience and is not to be missed!

  continue reading

73 episodes

Artwork
iconShare
 
Manage episode 326758379 series 3338453
Content provided by Harvard Alumni Entrepreneurs. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Harvard Alumni Entrepreneurs or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode our host, Denise Silber, is joined by Christophe Caïs, founder and CEO of CXG. Together they explore the sea change sparked by COVID and the new customer experience expectations for retail brands that have both physical and digital channels. In a word, customer experience must be the same in person and online. After working with over 200 brands, Christophe Caïs explains how and why companies must reorganize their teams and re-invent their marketing, eliminating the traditional silos separating the in-store and on-line strategy and execution. This episode provides actionable recommendations for any entrepreneur seeking to improve their customers’ experience and is not to be missed!

  continue reading

73 episodes

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