Marketing in 2024: What’s In & Out for Female Entrepreneurs
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Tune in as Michelle & Joanna discuss what is IN or what is OUT in 2024 with marketing for female entrepreneurs. We cover the importance of harnessing authenticity and building a community in today's marketing landscape. Changes in marketing strategies and trends are continuously shifting, so it’s important your business stays adaptable and aware. Topics covered include emerging trends like individual-led brand accounts, genuine engagement CTAs, the significance of having a website, the priority of owning online traffic, and the simplification of marketing funnels. We also caution against false scarcity and blindly following trends without developing a unique voice or content theme. This conversation is an in-depth exploration of the marketing realities and trends to help guide female entrepreneurs on their journey to success in the digital space.
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The Her First Collective: A community of female online business owners, coaches, and creators to grow both personally and professionally.
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Time Stamps:
00:15 Mark
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Facebook Group: www.facebook.com/groups/herfirstcollective/
Social: @themichellepualani | @joanna_atwork
Michelle: https://michellepualani.com/work-with-me
Joanna: https://www.millennialmktr.com
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54 episodes