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How to hire marketing professionals for your SaaS start-up
Manage episode 307832010 series 2993882
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In this episode, Alan Gleeson explains how to hire marketing professionals.
Alan is a Fractional Chief marketing officer, who specializes in working with SaaS start-ups.
We talk about:
- Who your first marketing hire should be.
- Why you should consider working with freelancers as part of your strategy and what KPIs to measure.
- The outlook for SaaS startups in 2022
- Key metrics to measure in your SaaS Start-up
- The interview process for hiring marketing professionals
This episode will set you up for success in 2022.
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