Succeed by Being Different with Kamran Nassar (agency owner and author of Caring for Millions)

Home Care Heroes and Day Service Stars

Today's guest, Kamran Nassar, grew his agency so fast that he was recognized as one of the fastest growing companies in America. In this episode, Kamran shares the importance of being different to stand out and succeed. Some big ideas that Kamran shares are as follows:

• His company's unique name, NuevaCare started conversations and also helped with recruiting of Spanish speaking caregivers.
• He joined groups where he collaborated with other agency owners in the area, and although they were competitors they were also collaborators
• He brought an art-therapy program to his agency as an aide for memory care.

Later in the Podcast he shared lessons-learned including how as a small agency, he alternated his focus between sales and recruiting, but later he figured out how to work on both all the time and that turned out to be a big key to success.
Kamran recently authored a book called Caring for Millions that shares his journey as an agency owner and many success tips. You can access the book and download chapters for free.
Kamran has started a new company called Captiva8 that helps agencies to quickly engage with website visitors (both prospective clients and caregivers) 24 hours a day. We'll do a follow up episode on Captiva8!
Home Care Heroes is produced and sponsored by Ankota - the Software for the Heroes of Home Care. We truly embrace the notion that caregivers and home care companies are heroes. Our top priorities are simplicity, caregiver retention and outstanding service. Visit us at https://www.ankota.com.